California Native Apparel is a design-driven clothing brand rooted in San Luis Obispo, created by local artist Evan LaForce. Every piece starts as original, hand-illustrated artwork inspired by the landmarks and landscapes of the Central Coast, then gets translated into elevated, vintage-inspired graphics on premium garments.

The graphics lean vintage-inspired and intentionally avoid the touristy end of regional apparel. Good for locals, travelers, and anyone who wants to wear something that actually reflects where they’ve been.